Segment disclosures

Company overview

KONGZHONG CORP

Each reported dimension combination stays separate. Revenue and operating income are shown as reported, with their dates and sources.

Revenue · Reported segment facts

33 dimension combinations 116 retained observations 6 reported periods

Counts describe retained dimensioned rows only. Periods and members can change across reports, and this view does not infer missing values or expected segment totals.

Product Generation · Product Line One · Wvas

Product Generation · Product Or Service · Statement Business Segments

Source dimensions kong:ProductGenerationAxis=kong:ProductGenerationMember;us-gaap:ProductOrServiceAxis=kong:ProductLineOneMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2012-01-01 – 2012-12-312688051 USD20130416Open filing evidence
2011-01-01 – 2011-12-312355376 USD20130416Open filing evidence
2010-01-01 – 2010-12-314485792 USD20130416Open filing evidence

Product Generation · Product Line Two · Wvas

Product Generation · Product Or Service · Statement Business Segments

Source dimensions kong:ProductGenerationAxis=kong:ProductGenerationMember;us-gaap:ProductOrServiceAxis=kong:ProductLineTwoMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2012-01-01 – 2012-12-313392146 USD20130416Open filing evidence
2011-01-01 – 2011-12-316573187 USD20130416Open filing evidence
2010-01-01 – 2010-12-315544700 USD20130416Open filing evidence

Product Generation · Wvas

Product Generation · Statement Business Segments

Source dimensions kong:ProductGenerationAxis=kong:ProductGenerationMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2012-01-01 – 2012-12-316080197 USD20130416Open filing evidence
2011-01-01 – 2011-12-318928563 USD20130416Open filing evidence
2010-01-01 – 2010-12-3110030492 USD20130416Open filing evidence

Product Generation One · Product Line Five · Wvas

Product Generation · Product Or Service · Statement Business Segments

Source dimensions kong:ProductGenerationAxis=kong:ProductGenerationOneMember;us-gaap:ProductOrServiceAxis=kong:ProductLineFiveMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2012-01-01 – 2012-12-3119069201 USD20130416Open filing evidence
2011-01-01 – 2011-12-3121578907 USD20130416Open filing evidence
2010-01-01 – 2010-12-3121057378 USD20130416Open filing evidence

Product Generation One · Product Line Four · Wvas

Product Generation · Product Or Service · Statement Business Segments

Source dimensions kong:ProductGenerationAxis=kong:ProductGenerationOneMember;us-gaap:ProductOrServiceAxis=kong:ProductLineFourMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2012-01-01 – 2012-12-3113437961 USD20130416Open filing evidence
2011-01-01 – 2011-12-3112661930 USD20130416Open filing evidence
2010-01-01 – 2010-12-3117706798 USD20130416Open filing evidence

Product Generation One · Product Line Three · Wvas

Product Generation · Product Or Service · Statement Business Segments

Source dimensions kong:ProductGenerationAxis=kong:ProductGenerationOneMember;us-gaap:ProductOrServiceAxis=kong:ProductLineThreeMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2012-01-01 – 2012-12-3139178143 USD20130416Open filing evidence
2011-01-01 – 2011-12-3137096542 USD20130416Open filing evidence
2010-01-01 – 2010-12-3134485665 USD20130416Open filing evidence

Product Generation One · Wvas

Product Generation · Statement Business Segments

Source dimensions kong:ProductGenerationAxis=kong:ProductGenerationOneMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2012-01-01 – 2012-12-3171685305 USD20130416Open filing evidence
2011-01-01 – 2011-12-3171337379 USD20130416Open filing evidence
2010-01-01 – 2010-12-3173249841 USD20130416Open filing evidence

Feature Phone · Mobile Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kong:FeaturePhoneMember;us-gaap:StatementBusinessSegmentsAxis=kong:MobileGamesMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3110232105 USD20140416Open filing evidence
2012-01-01 – 2012-12-3115613441 USD20140416Open filing evidence
2011-01-01 – 2011-12-3140850452 USD20140416Open filing evidence
2010-01-01 – 2010-12-3149171432 USD20130416Open filing evidence

Licensing Arrangement · Internet Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kong:LicensingArrangementMember;us-gaap:StatementBusinessSegmentsAxis=kong:InternetGamesMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-312484050 USD20140416Open filing evidence
2012-01-01 – 2012-12-315226445 RestatedUSD20140416Open filing evidence
2011-01-01 – 2011-12-315554152 RestatedUSD20140416Open filing evidence
2010-01-01 – 2010-12-314960718 USD20130416Open filing evidence

Online Game Operation · Internet Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kong:OnlineGameOperationMember;us-gaap:StatementBusinessSegmentsAxis=kong:InternetGamesMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3195965162 USD20140416Open filing evidence
2012-01-01 – 2012-12-3182197478 RestatedUSD20140416Open filing evidence
2011-01-01 – 2011-12-3133337889 RestatedUSD20140416Open filing evidence
2010-01-01 – 2010-12-3112170881 USD20130416Open filing evidence

Product Line Five · Wvas · Product Generation One

Product Or Service · Statement Business Segments · Subsegments

Source dimensions us-gaap:ProductOrServiceAxis=kong:ProductLineFiveMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember;us-gaap:SubsegmentsAxis=kong:ProductGenerationOneMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3114870459 USD20140416Open filing evidence
2012-01-01 – 2012-12-3119069201 USD20140416Open filing evidence
2011-01-01 – 2011-12-3121578907 USD20140416Open filing evidence

Product Line Four · Wvas · Product Generation One

Product Or Service · Statement Business Segments · Subsegments

Source dimensions us-gaap:ProductOrServiceAxis=kong:ProductLineFourMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember;us-gaap:SubsegmentsAxis=kong:ProductGenerationOneMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3114884236 USD20140416Open filing evidence
2012-01-01 – 2012-12-3113437961 USD20140416Open filing evidence
2011-01-01 – 2011-12-3112661930 USD20140416Open filing evidence

Product Line One · Wvas · Product Generation

Product Or Service · Statement Business Segments · Subsegments

Source dimensions us-gaap:ProductOrServiceAxis=kong:ProductLineOneMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember;us-gaap:SubsegmentsAxis=kong:ProductGenerationMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-31719897 USD20140416Open filing evidence
2012-01-01 – 2012-12-312688051 USD20140416Open filing evidence
2011-01-01 – 2011-12-312355376 USD20140416Open filing evidence

Product Line Three · Wvas · Product Generation One

Product Or Service · Statement Business Segments · Subsegments

Source dimensions us-gaap:ProductOrServiceAxis=kong:ProductLineThreeMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember;us-gaap:SubsegmentsAxis=kong:ProductGenerationOneMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3132334591 USD20140416Open filing evidence
2012-01-01 – 2012-12-3139178143 USD20140416Open filing evidence
2011-01-01 – 2011-12-3137096542 USD20140416Open filing evidence

Product Line Two · Wvas · Product Generation

Product Or Service · Statement Business Segments · Subsegments

Source dimensions us-gaap:ProductOrServiceAxis=kong:ProductLineTwoMember;us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember;us-gaap:SubsegmentsAxis=kong:ProductGenerationMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-311113005 USD20140416Open filing evidence
2012-01-01 – 2012-12-313392146 USD20140416Open filing evidence
2011-01-01 – 2011-12-316573187 USD20140416Open filing evidence

Smart Phone · Mobile Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kong:SmartPhoneMember;us-gaap:StatementBusinessSegmentsAxis=kong:MobileGamesMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-316836905 USD20140416Open filing evidence
2012-01-01 – 2012-12-315576842 USD20140416Open filing evidence

Carrier Billing Channels · Mobile Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kz:CarrierBillingChannelsMember;us-gaap:StatementBusinessSegmentsAxis=kz:MobileGamesMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-3112057097 USD20160415Open filing evidence
2014-01-01 – 2014-12-3123808707 USD20160415Open filing evidence
2013-01-01 – 2013-12-3110135756 USD20160415Open filing evidence
2012-01-01 – 2012-12-3115451852 USD20150416Open filing evidence

Licensing Arrangement · Internet Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kz:LicensingArrangementMember;us-gaap:StatementBusinessSegmentsAxis=kz:InternetGamesMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-31374274 USD20160415Open filing evidence
2014-01-01 – 2014-12-311343504 USD20160415Open filing evidence
2013-01-01 – 2013-12-312484050 USD20160415Open filing evidence
2012-01-01 – 2012-12-315226445 USD20150416Open filing evidence

Non Carrier Billing Channels · Mobile Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kz:NonCarrierBillingChannelsMember;us-gaap:StatementBusinessSegmentsAxis=kz:MobileGamesMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-3112589564 USD20160415Open filing evidence
2014-01-01 – 2014-12-3121227720 USD20160415Open filing evidence
2013-01-01 – 2013-12-316772526 USD20160415Open filing evidence
2012-01-01 – 2012-12-315519125 USD20150416Open filing evidence

Online Game Operation · Internet Games

Product Or Service · Statement Business Segments

Source dimensions us-gaap:ProductOrServiceAxis=kz:OnlineGameOperationMember;us-gaap:StatementBusinessSegmentsAxis=kz:InternetGamesMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-31104671006 USD20160415Open filing evidence
2014-01-01 – 2014-12-31116756333 USD20160415Open filing evidence
2013-01-01 – 2013-12-3191308244 USD20160415Open filing evidence
2012-01-01 – 2012-12-3177676406 USD20150416Open filing evidence

Internet Games

Statement Business Segments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kong:InternetGamesMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3198449212 USD20140416Open filing evidence
2012-01-01 – 2012-12-3187423923 USD20140416Open filing evidence
2011-01-01 – 2011-12-3138892041 USD20140416Open filing evidence
2010-01-01 – 2010-12-3117131599 USD20130416Open filing evidence

Mobile Games

Statement Business Segments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kong:MobileGamesMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3117069010 USD20140416Open filing evidence
2012-01-01 – 2012-12-3121190283 USD20140416Open filing evidence
2011-01-01 – 2011-12-3140850452 USD20140416Open filing evidence
2010-01-01 – 2010-12-3149171432 USD20130416Open filing evidence

Wvas

Statement Business Segments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3163922188 USD20140416Open filing evidence
2012-01-01 – 2012-12-3177765502 USD20140416Open filing evidence
2011-01-01 – 2011-12-3180265942 USD20140416Open filing evidence
2010-01-01 – 2010-12-3183280333 USD20130416Open filing evidence

Wvas · Product Generation

Statement Business Segments · Subsegments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember;us-gaap:SubsegmentsAxis=kong:ProductGenerationMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-311832902 USD20140416Open filing evidence
2012-01-01 – 2012-12-316080197 USD20140416Open filing evidence
2011-01-01 – 2011-12-318928563 USD20140416Open filing evidence

Wvas · Product Generation One

Statement Business Segments · Subsegments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kong:WvasMember;us-gaap:SubsegmentsAxis=kong:ProductGenerationOneMember
PeriodValueUnitFiledEvidence
2013-01-01 – 2013-12-3162089286 USD20140416Open filing evidence
2012-01-01 – 2012-12-3171685305 USD20140416Open filing evidence
2011-01-01 – 2011-12-3171337379 USD20140416Open filing evidence

Internet Games

Statement Business Segments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:InternetGamesMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-31105045280 USD20160415Open filing evidence
2014-01-01 – 2014-12-31118099837 USD20160415Open filing evidence
2013-01-01 – 2013-12-3193792294 USD20160415Open filing evidence
2012-01-01 – 2012-12-3182902851 USD20150416Open filing evidence

Mobile Games

Statement Business Segments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:MobileGamesMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-3124646661 USD20160415Open filing evidence
2014-01-01 – 2014-12-3145036427 USD20160415Open filing evidence
2013-01-01 – 2013-12-3116908282 USD20160415Open filing evidence
2012-01-01 – 2012-12-3120970977 USD20150416Open filing evidence

Wvas

Statement Business Segments

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:WvasMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-3149421487 USD20160415Open filing evidence
2014-01-01 – 2014-12-3164459705 USD20160415Open filing evidence
2013-01-01 – 2013-12-3162953219 USD20160415Open filing evidence
2012-01-01 – 2012-12-3176712323 USD20150416Open filing evidence

Wvas · Product Line Five

Statement Business Segments · Product Or Service

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:WvasMember;us-gaap:ProductOrServiceAxis=kz:ProductLineFiveMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-3122815343 USD20160415Open filing evidence
2014-01-01 – 2014-12-3117993450 USD20160415Open filing evidence
2013-01-01 – 2013-12-3114645044 USD20160415Open filing evidence
2012-01-01 – 2012-12-3118810947 USD20150416Open filing evidence

Wvas · Product Line Four

Statement Business Segments · Product Or Service

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:WvasMember;us-gaap:ProductOrServiceAxis=kz:ProductLineFourMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-313957328 USD20160415Open filing evidence
2014-01-01 – 2014-12-3113210504 USD20160415Open filing evidence
2013-01-01 – 2013-12-3114658612 USD20160415Open filing evidence
2012-01-01 – 2012-12-3113255971 USD20150416Open filing evidence

Wvas · Product Line One

Statement Business Segments · Product Or Service

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:WvasMember;us-gaap:ProductOrServiceAxis=kz:ProductLineOneMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-31366180 USD20160415Open filing evidence
2014-01-01 – 2014-12-31364750 USD20160415Open filing evidence
2013-01-01 – 2013-12-31708984 USD20160415Open filing evidence
2012-01-01 – 2012-12-312651647 USD20150416Open filing evidence

Wvas · Product Line Three

Statement Business Segments · Product Or Service

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:WvasMember;us-gaap:ProductOrServiceAxis=kz:ProductLineThreeMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-3121336865 USD20160415Open filing evidence
2014-01-01 – 2014-12-3131922975 USD20160415Open filing evidence
2013-01-01 – 2013-12-3131844446 USD20160415Open filing evidence
2012-01-01 – 2012-12-3138647552 USD20150416Open filing evidence

Wvas · Product Line Two

Statement Business Segments · Product Or Service

Source dimensions us-gaap:StatementBusinessSegmentsAxis=kz:WvasMember;us-gaap:ProductOrServiceAxis=kz:ProductLineTwoMember
PeriodValueUnitFiledEvidence
2015-01-01 – 2015-12-31945771 USD20160415Open filing evidence
2014-01-01 – 2014-12-31968026 USD20160415Open filing evidence
2013-01-01 – 2013-12-311096133 USD20160415Open filing evidence
2012-01-01 – 2012-12-313346206 USD20150416Open filing evidence